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  "title": "Metrobranding",
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    "overview": "While people in Western Europe were used to choose between hundreds of brands, the communist Romanian used to have a different experience: all our life we lived with only one brand for each basic product. Imagine the importance that this 'mono-brands' could acquire for the lives of those who made them and for the lives of those who consumed them. A love story between man and object.",
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      "Documentary"
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    "releaseDate": "2010-02-21",
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